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Welcome
If you are a marketing professional, educator, a business or marketing student,
we believe there is no better way to connect to your peers and build your career in Wichita
than by joining our local chapter of the American Marketing Association (AMA).
Whether you would like to boost your professional credibility...get a new job...or gain insights
to improve they way you do business, WAMA is THE source available to marketing
professionals in South Central Kansas.
New Members
| Renewed Members
| Jennifer Harjo,
Image/Brand Specialist - Heartspring
| Susan Burchill, Wichita Festivals
Cynthia Hand, Catholic Charities
Augustine Iacopelli, WSU West Campus
Belinda Venters, WSU Foundation
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AMA Meeting Of The Minds Webinar Series |
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International AMA Webinar Event
fifth webcast in the 10-part series
"Brand Resonance as a Strategic Measurement Tool"
Thursday - February 16, 2010
12:00PM - 1:00PM CST
with Kevin Lane Keller, author of Strategic Brand Management and co-author with Phil Kotler of Marketing Management; and Pat Lapoint, Managing Partner at Marketing NPV (moderator)
Kevin Lane Keller of Dartmouth will discuss "The Power of Brand Resonance" – the affect which occurs when a customer has an intense, active loyalty relationship with a brand; how resonance can be built and measured, and the strategies that top marketers are employing to maximize the resonance of their brands. Register here
In this webcast, Kevin will cover:
- What is Brand Resonance?
- How can Brand Resonance be built and measured?
- How to employ Brand Resonance strategies
The Meeting of the Minds series features a world-class group of professors from leading business schools, assembled to share their thoughts and observations from experience in the boardrooms and the classrooms of the world about how marketers can better demonstrate the value marketing creates for shareholders.
To learn more about the entire series, click HERE.
Note: If you have already registered for the entire Meeting of the Minds series, you do not need to register again. |
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Wichita, KS -- The Wichita American Marketing Association has announced the tentative date for the annual Marketer Of The Year Award Luncheon. It will be held Thursday, June 17, 2010 in the Dugan-Gorges Convention Center at Newman University.
Nominations are now being taken for Marketer Of The Year and for Student Marketer Of The Year. This is the third annual event to pay honors to top Marketers in South Central Kansas, and the second year a student may be nominated and chosen for Student Marketer Of The Year.
Check out these links for more information on the nomination processes and judging criteria. For all the details regarding MOY Sponsorships (click here for the PDF), print and submit.
Marketer Of the Year:
Professional Nominations
Student Nominations
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Intake Studios will present Thursday February 18th at Larkspur Restaurant (original Location) in Old Town. Networking begins at 11:30am, Program and lunch at Noon-1pm at Larkspur. RSVP appreciated by Noon Monday 2/15.
